Fiinovation

  Image Source-Google CSR in India has traveled through different phases, such as community engagement, socially responsible production and socially responsible employee relations. Initially, it was more about philanthropic endeavors that were performed but not deliberated and documented. However, after the CSR ACT 2013, the awareness towards CSR as a management concept is increasing. CSR funds are an investment, and for every investment, it is imperative to measure the returns. The CSR mandate in India brought a cultural change among the Indian businesses by leveraging the expertise of companies for social development initiatives. It is an ideal case that the social investment being undertaken by corporations must bring about qualitative impact through the CSR initiatives. Evaluating the effectiveness of CSR programs is one of the most important steps in the end-to-end implementation of programs. Impact Assessment (IA) is a vital component to assess and analyze t...

Share Corporate PPT- Fiinovation(1).pdf - 5 MB

Google “ Jai Jawan Jai Kisan ” was the slogan given by our second Prime Minister Lal Bahadur Shastri in 1965 at a public gathering to cheer farmers to do their best to increase the production of food grains. The former PM strongly believed that soldiers and farmers are the backbones of Indian society and the nation needs to respect them and take care of their issues. However, this memorable phrase just remained a phrase. Since 1990, the situation of farmers started devastating at a high rate. It was reported that between 1995 and 2014 approx. 2,96,438 farmers committed suicide in India due to their deteriorating condition and the situation is still not under the control. According to a news (published in TOI), Maharashtra topped the list with 4,291 suicides, followed by Karnataka with 1,569, Telangana 1,400, Madhya Pradesh 1,290, Chhattisgarh 954, Andhra Pradesh 916 and Tamil Nadu 606. Together, these seven states accounted for 87.5% of total suicides in the farming sector in th...

It is scary to wake up to news that talks about your city heading towards a Day Zero. Predictions and analysis of the water crisis in Bangalore paints a very grim picture. A recent study by the Down to Earth magazine published by the CSE shows ‘at least 200 cities across the world are facing a severe water crisis, among them Bengaluru, are fast moving towards a situation where taps start running dry.’ The water crisis is not a recent problem, however, right now, India is facing a situation that is remarkably worse than our generations ever faced. As per a report by BBC, Bengaluru is positioned second after Brazil’s Sao Paulo among the 11 global cities that are likely to run out of drinking water. Though the mismanaged use of water for domestic and agriculture are few key reasons for the disaster, there are other evident agents that lead to the water crisis in India. For instance, many Soft drink brands have come to the light for excessive water usage in southern parts of India....

Corporate Social Responsibility doesn't remain a marketing gimmick for the businesses anymore. Rather it plays an important role in building a strong association or bond between the organisation and its bottom line. If the programs are executed and communicated well to the employees, they can prove to be the key driver in employee and other stakeholder engagements. The data shared above  reflects the impact of employee engagement wherein it is found that 72% of the employed people in America choose a company which also support the social causes apart from providing the similar set of benefits. The research also reveals that employees engaged in social cause programmes are 28% more likely to be proud of their company's values and 36% more likely to feel strong loyalty in comparison to the employees not engaged in the social initiatives. Engagement of employees or businesses in social initiatives helps them build a good rapport among the stakehol...

           World Cancer Day is observed across the globe to support the goals of the World Cancer Declaration, written in 2008. The initiative aimed at battling cancer is a global event formulated by Union for International Cancer Control (UICC) , which combines leading cancer-fighting association promoted by more than 400 member organizations across 120 countries.  Over the years, several initiatives by both international and national entities have been launched to raise awareness on cancer, its treatment, and methods of prevention. The key objective is to reduce the illness and related death by 2020. Cancer has evolved as an epidemic disease and at this moment, the crying need is to initiate discussion at family-level, city-level, state-level, and national-level.  Facts and figures                   As per a recent journalistic report by Indian expr...

Girls are weak! Boys are brave! Often, you must have heard this statement. Google.com                 In a patriarchal society like ours, we create contrasting gender roles that lead to discrimination and devaluation of girls and women. Stereotyping that promotes gender inequity, which later leads to acceptance of imbalances in power. The root of the problem stems from negative influences on a child’s attitude and perception. Gender identities are defined as children grow and are influenced by the situation at home, from their parents, and at school, from their peers and teachers. This at times leads to discrimination and questionable gender roles — Children internalise the myth that boys are strong, while girls are vulnerable. We are no strangers to news about young girls being molested. Disha was five-years-old when she was first abused by a boy who was barely three times her age. Disha...